In short: Novatrix Digital provides search engine optimization (SEO) and generative engine optimization (GEO). SEO helps your pages rank on Google and Bing; GEO helps AI assistants such as ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews understand, trust, and mention your business. We audit and fix technical issues, improve on-page content and structure, add structured data, and make your site accessible and quotable for AI systems. No one can guarantee rankings or AI mentions, and we don't claim to.

What's included

  • Technical SEO audit and fixes: Crawlability, indexing, redirects, canonical URLs, sitemaps, and site speed.
  • On-page SEO and content structure: Titles, descriptions, headings, internal links, and answer-first content.
  • Structured data (schema.org): Machine-readable facts about your business, services, FAQs, and articles.
  • GEO for AI assistants: AI crawler access, llms.txt, quotable content, and consistent business details.
  • Search engine setup: Google Search Console and Bing Webmaster Tools set up, with sitemaps submitted.
  • Performance and Core Web Vitals: Faster pages, which help both visitors and search visibility.

Who it's for

  • Businesses whose website gets little or no search traffic.
  • Companies that want to be recommended when customers ask AI assistants.
  • Sites that have lost rankings after a redesign or migration.
  • New websites that need strong foundations from day one.

How it works

  1. Discovery and quote: we learn about your business and goals, then send a clear, tailored quote.
  2. Design: we design around your brand and your customers, and refine it with you.
  3. Build: we build with modern technology and AI-accelerated workflows, reviewed and tested by our engineers.
  4. Launch and grow: we launch with SEO and GEO in place, then keep improving and supporting it.

Pricing

Every project is quoted individually; there are no fixed packages. Tell us what you need and we'll reply with a clear quote, free and with no commitment.

Frequently asked questions

What is the difference between SEO and GEO?

SEO aims to rank your pages in search results; GEO aims to get your business mentioned and cited in AI-generated answers. They share the same foundations, so we treat GEO as an extension of SEO.

Can you guarantee first-page rankings or AI recommendations?

No. Search engines and AI assistants decide their own results and change how they work without notice. We apply recognized SEO and GEO practices to improve your chances, and we are wary of anyone who guarantees specific results.

How long does SEO take to work?

Technical fixes can be picked up as soon as search engines recrawl your pages, but building visibility usually takes weeks to months, depending on your market and competition.

Do you do SEO for Shopify stores?

Yes. We optimize Shopify store structure, product and collection pages, metadata, structured data, and speed.

Ready to talk about your project? Get a free, no-commitment quote.

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